And more importantly, how do PC World stay in business? Because idiots like me still go there despite knowing they are shit.
Still, any more cliche-ridden mildly defamatory nonsense from me about them might well result in them going under as my loyal fans shun them in their billions.
With golden hackneyed prose about acne-ridden teenagers, nerd-geeks etc the non-PC world can easily stay in business. But don't try and make a joke out of me being "buggered if I know".
PS If I do mention Noah's arc, I am of course referring to the rainbow not his boat.